Implantação de planejamento estratégico participativo de um HUB de inovação em Jequié-Ba

Abstract

This study investigates the fascinating dynamics of the implementation of an innovation hub in the municipality of Jequié, in the interior of Bahia, outlining strategies to boost the economic and technological development of the region. The methodology used combines a comprehensive analysis of public policies on Science, Technology and innovation, of the current innovation panorama in Jequié, incorporating quantitative and qualitative data. Data collection involved detailed observations about the actors that make up the local innovation ecosystem, mapping the legal frameworks available at federal, state and municipal levels and identifying the main actors in this ecosystem, providing a holistic view of the expectations and challenges associated with implementing the hub. Furthermore, the research includes an extensive review of the literature on successful strategies for implementing innovation hubs in similar contexts. Data analysis is conducted using qualitative methods, highlighting emerging patterns and identifying opportunities and obstacles specific to the local reality. This study not only contributes to the academic understanding of innovation in municipal environments, but also offers practical guidance for the effective implementation of innovation hubs in medium-sized cities, such as Jequié.